It felt like we found the perfect growth partner—they understood how to speak to both educators and parents while scaling with precision.”
Kidspreneurship
Shruti Advani
Co-Founder, KidspreneurshipWe helped Kidspreneurship scale its footprint across K-12 institutions, positioning it as a must-have program for schools committed to future-ready education.
Overview
Kidspreneurship, a pioneering EdTech platform teaching entrepreneurial thinking to children, aimed to expand its presence across global school networks. The challenge was twofold—convince school leaders of the program’s academic value and win parent trust. The strategy focused on authority-building content, direct school partnerships, and scalable outreach through storytelling and webinars.
The Challenge
Build trust with school leaders and parents in diverse education systems
Position entrepreneurship as a core skill, not just an extracurricular add-on
Reduce friction in the B2B sales process with academic institutions
Create a repeatable engine for scale across new geographies
Services
Approach
Repositioned Kidspreneurship as a “21st Century Skills Program” aligned with NEP and international education mandates—emphasizing confidence, creativity, and leadership.
Deployed weekly founder-led webinars targeting school decision-makers and educators—leveraging stories, testimonials, and curriculum walkthroughs to shorten sales cycles.
Developed a parent-facing brand narrative using student case studies, digital certificates, and gamified learning dashboards to drive word-of-mouth and social proof.
Created tailored playbooks for different regions (India, Singapore, UAE), factoring in school calendars, government affiliations, and cultural differences.
Produced newsletters, explainer videos, and downloadable program kits to educate schools and excite parents—positioning Kidspreneurship as both aspirational and practical.
Set up email drip campaigns and retargeting workflows for inbound demo leads and webinar attendees—keeping engagement high until conversion.
Results
Kidspreneurship’s growth strategy helped them triple their school partnerships across South Asia, while reducing decision timelines by 70%. The parent satisfaction rate crossed 92%, with high retention across cohorts. The brand is now seen as a global benchmark in entrepreneurship education for kids.
Performance Visualized
Top Creative Performers
Squad
Queenie Leung
Sr. Growth Strategist
Isabel Bellino
Growth Strategist
Jared Glassman
Growth Marketing Manager
Sarah Murphy
Growth Marketing Manager
Marina Chilingaryan
Brand Strategist
Helena Yang
Creative Lead
Gianna Del Monte
Growth Strategist